Privacy Policy (Neon Block Jam)
Effective date: 2026-04-10
Developer / Publisher: Big Knock Down Studios (“we”, “us”)
Contact: bigknockdownstudios@gmail.com
This Privacy Policy explains how Neon Block Jam (the “Game”) collects, uses, and shares information when you play.
If you do not agree with this policy, do not use the Game.
Information we collect
1) Information collected automatically
When you use the Game, we and our service providers may collect:
- Device information: device model, operating system/version, language, time zone, and similar technical information.
- App information: app version, gameplay/session events (e.g., level start/finish, ad impressions/clicks, purchase flow events).
- Identifiers: device identifiers and advertising identifiers (such as Google Advertising ID on Android), and related identifiers used for ads and analytics.
- Network information: IP address and approximate location derived from IP (for fraud prevention, analytics, and ad delivery).
- Diagnostics: performance data and error logs (where enabled by the platform/SDK).
2) Purchases
If you make an in-app purchase, the purchase is processed by the app store (e.g., Google Play). We may receive:
- Purchase status/receipt information (to validate purchases and deliver items)
- Product identifiers (what was purchased)
We do not collect or store your full payment card details.
3) Information you provide
If you contact us for support, you may provide information such as your email address and the contents of your message.
How we use information
We use information to:
- Operate the Game (save progress, deliver gameplay features).
- Show advertising and measure ad performance.
- Run analytics to understand gameplay and improve features/balance.
- Process purchases and prevent fraud.
- Comply with legal obligations and enforce our terms.
Advertising and consent (Google AdMob + UMP)
The Game uses Google Mobile Ads (AdMob) to show ads.
For users in certain regions (such as the EEA/UK/Switzerland), the Game uses Google’s User Messaging Platform (UMP) to request and store your consent choices regarding personalized advertising and related processing.
Depending on your choices (and availability), ads may be:
- Personalized (based on your interests/advertising ID), or
- Non-personalized (less tailored).
Analytics
The Game uses Unity Analytics to help us understand how players use the Game (for example: sessions, progression, feature usage, and aggregated performance metrics).
In-app purchases
The Game uses Unity Purchasing (Unity IAP) to support in-app purchases. Purchase processing is handled by the platform store (e.g., Google Play). We use purchase status/receipt information to validate transactions and deliver items.
Sharing of information
We may share information:
- With service providers that help run the Game, such as:
- Google (AdMob and UMP)
- Unity (Unity Analytics, Unity IAP)
- For legal reasons: to comply with law, respond to lawful requests, protect rights/safety, and prevent fraud.
We do not sell your personal information.
Data retention
We keep information only as long as reasonably necessary for the purposes described in this policy, unless a longer retention period is required or permitted by law.
Children’s privacy
The Game is not directed to children under 13 (or the minimum age required in your country), and we do not knowingly collect personal information from children.
If you believe a child has provided personal information, contact us at [support@yourdomain.com] and we will take appropriate steps to delete it.
If your Game is intended for children or a mixed audience, you must review and configure ad/consent settings accordingly (including any “under age of consent” flags and ad personalization settings).
Your choices and rights
Depending on your location, you may have rights such as access, deletion, objection, or restriction of processing.
- Consent choices: where shown, you can review/change consent choices via the in-game consent flow (if implemented) or through your device/app settings where applicable.
- Advertising ID controls: you can reset/limit ad personalization via your device settings (Android: Google settings).
To request help with privacy rights, contact [support@yourdomain.com].
International transfers
Our service providers (such as Google and Unity) may process information on servers located outside your country. They use appropriate safeguards as required by applicable law.
Third-party policies
Third-party services used by the Game have their own privacy policies. You should review them:
- Google (AdMob / UMP):
https://policies.google.com/privacy - Unity (Unity Analytics / Unity IAP):
https://unity.com/legal/privacy-policy
Changes to this policy
We may update this Privacy Policy from time to time. We will update the “Effective date” above and, where required, provide additional notice.
Contact us
If you have questions about this Privacy Policy, contact:
Email: bigknockdownstudios@gmail.com
Developer: Big Knock Down Studios